Skin Rocks
Skin Rocks is a fast-growing beauty brand founded by skincare expert Caroline Hirons. The business operates across DTC and B2B, with a strong focus on education, trust, and product credibility
As Skin Rocks expanded its professional network and partnerships, manual onboarding and verification processes became a major bottleneck. These workflows limited scalability, increased operational overhead and slowed down revenue growth. The business needed a more automated, reliable system to support expansion without compromising quality or control
We designed a scalable B2B ecommerce architecture; Built systems to support partner onboarding and management; Introduced automation to reduce manual workload; Removed operational bottlenecks limiting wholesale growth
Skin Rocks enabled scalable B2B growth by automating its partner onboarding process. This removed a key operational bottleneck and allowed new partners to be onboarded efficiently without increasing administrative workload
Shopify, Zoho, Make