About us

We’re a team of E-commerce and Marketing professionals that are committed to delivering results.

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We keep it small, niche and true to the mission. We carefully select our clients and partners and only work on projects we believe in.

With over 10 million orders and 150 mEUR in profitable ad spend and global Ecommerce projects with 30+ localised markets and multibrand platforms we’ve gathered the knowledge to bring expertise to businesses that are aiming for global growth.

We are a boutique agency with a focus on adding real value and quality. We believe in achieving sustainable and honest results. Just as simple as that.


Head of Performance & Partner
Pidder Diercksen has been heading up successful performance marketing for 15+ years.

Focusing on where the growth value is generated with paid campaigns, he has helped ecommerce companies from start-ups to enterprise launch into triple-digit growth.

His depth of expertise in PPC (Ads Management) has drawn the attention of Google and Facebook who have used his work as key case studies in best practices; and clients like Happy Socks, Axel Arigato, Miss Mary of Sweden and more have seen results above expectations with his methodology.

Contact Pidder here


COO & Co-Founder
With over 15 years of working in online sales and marketing, Marc Verschueren has extensive hands-on experience and a proven track record in growing online businesses.

He started his career at Google's European HQ where he learned how to be data driven while driving growth. After Marc’s move to Stockholm he has headed up the online marketing teams at both Happy Socks and Stronger. He played a key role in setting up, and growing, their global ecommerce business while remaining profitable. During Marc’s tenure both companies were acquired by Private Equity firms.

Contact Marc here


Senior Ecommerce Consultant
Aram Soltani begun working within Ecommerce as a 15 year-old and has a wide experience that spans from technical to digital marketing competence. Professionally he has worked with digital marketing for over 10 years and he headed the SEO departments at multiple agencies.

Before joining ROIROI Aram worked as Head of Ecommerce & Marketing at Arc Ecommerce within Bygg Hemma Group (BHG Group) where he grew their online business at a high pace.

Contact Aram here


Performance Marketing Consultant
Max de Bruijn has 5+ years experience within performance marketing. He started his marketing career at a growth agency in Amsterdam with clients of various sizes and industries.

Most recently Max worked at Babyshop Group where he had the role of Performance Marketing Manager before he left to join ROIROI.

Contact Max here


CEO & Founder
Victor Emilson has over 12 years of Ecom-experience with fast growing companies. He's been Head of Ecommerce at Ideal of Sweden, tech lead at Happy Socks and Group Ecommerce Director at Strax Group where he worked with brands such as Urbanista, Adidas and Richmond & Finch to name a few.

Victor's expertise spreads across high pace organisational growth strategies, procurements as well as a wide and deep general understanding of digital businesses, User Experience and data driven business development.

Do you want to know more?

If you want to know more, please don't hesitate to contact us.

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